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America's Dental Bookstore

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Dentists: An Endangered Species: A Survival Guide for Fee-For-Service Care

Dr. Homoly offers what every fee-for-service dentist wants: A practice model that will endure in the changing business climate, a method of providing care outside the limitations of dental insurance, a stress-free case presentation style, and a practice philosophy that makes a career in dentistry survivable. This premier text focuses on four major themes: 1) selling sophisticated reconstructive dentistry ushered in by the therapeutic technical advances of cosmetic dentistry, implant dentistry, and all forms of dental high technology; 2) bringing an enhanced sense of value to the dental team/patient relationship essential in the accelerating lifestyles of our patients; 3) escaping the limitations of dental insurance and managed care; and 4) understanding what each member of the dental team needs to do to insure a thriving practice.


• The missing link between selling our services and saving our profession

• Fossil fuel for thought

• Revealing choices: patient natural selection

• Communication survival skills

• Diagnosis: understanding the nature of the beast

• Case review and discussion: don't argue with mother nature

• The case discussion letter: the write offspring

• Informed consent: the laws of nature

• Dealing with failing dentistry: the call of the wild

• Comparative anatomy: traditional and "no contest" case presentations

• The team approach to case presentation: is there safety in numbers?

• Yes and "know": recognizing buying behavior

• Mental health strategies: survival of the fittest